The Solution:
Following the Webcast 1 formula for success, we began
with an attractive, engaging homepage design featuring
simple navigation and introduction of 'The Fragrance
Guru' interactive character. The infrastructure consists
of Microsoft IIS Site Server Commerce Edition. Marketing?
To compete with Perfumania and other top perfume sites,
Scentiments relies upon SearchWiz MAX search engine marketing
campaign, including link exchanges, directory submissions,
ppc management and international search engine submissions. |